Johnny Wen is a UK-based Creative Designer and Art Director with a Master’s degree from the Royal College of Art and nearly a decade of global advertising experience. He has worked across creative agencies and in-house teams, including Publicis Luxe and Pernod Ricard, leading campaigns for luxury, beauty, and lifestyle brands. His client portfolio includes Givenchy, Lancôme, Swarovski, Adidas, Emirates, Waitrose, M&S, and Philips—supported by a strong cultural fluency across global markets and British consumer sensibilities.

Johnny’s creative approach blends strategic concept development with refined visual storytelling. With a sharp instinct for fashion and contemporary luxury culture, he brings a deep sensitivity to aesthetics, symbolism, and brand heritage, ensuring every project not only reflects the brand’s essence but also resonates with today’s audiences. His work frequently draws on real-time cultural trends to create 360 ° campaigns that are emotionally evocative, visually compelling, and socially relevant.

Beyond commercial work, Johnny is also a self-taught 3D artist and experimental filmmaker. His artworks—ranging from stylised short films to sound-based installations—explore emerging visual languages, humour, and social critique. This hands-on experimentation not only sharpens his artistic instincts but also fuels his professional creativity, allowing him to translate abstract ideas into bold, refined visuals. For Johnny, design is both a craft and a form of cultural storytelling—one that helps brands connect with audiences in emotionally resonant and visually distinctive ways.